Posts Tagged ‘Paul Katzeff’

Thanksgiving Coffee

November 19, 2011

In the coffee calendar year 13 B.S. (Before Starbucks), Paul Katzeff became an Artisan Roaster with a mission to “supply California’s north coast with the best coffee possible,” and pay the mortgage.  And what followed when this Greenwich Village coffeehouse Beatnik ditched urban curbs for Northern California is something we can all be thankful for.

Paul’s coffee craftsmanship yielded many followers and a bank account, but it took a trip to Nicaragua in 1985 to inspire the soul of his family’s(give thanks here to his wife, Joan, also company president) Thanksgiving Coffee Company. He witnessed first hand the poverty of the farmers who were the foundation of his business. From then on he adopted Carlos Castaneda’s philosophy of, “take a path that has a heart.” The mission of Thanksgiving Coffee Company transcended from “In Search of the Perfect Cup” to “Not Just a Cup, But a Just Cup.”

Thanksgiving Coffee Company is now not just in the quality coffee business, but in the business of “elevating the quality of life of our suppliers.” Their conscience didn’t stop there. Thanksgiving’s fair trade practices go beyond the borders of coffee plantations and countries. They also partner with a number of non-profits, including Wild Birds Unlimited and the Dian Fossey Gorilla Fund.  These and their End the Embargo (on Cuba) and Defenders (Save our Wolves) Coffees raise funds and awareness through the sale of special blends. Birders' Blend (home site to shop coffee – all Kosher Certified, learn more about the company’s history and practices, sign up for newsletter, check out Blog) (“companies we like” site)